FROM THEORY TO PRACTICE: THE REAL IMPACT OF AI ON WORK

Giovanni Costa, professore emerito di Organizzazione aziendale e Strategia d’impresa Università di Padova, autore di Provate voi a lavorare. Come cambia il lavoro nell’era dell’IA (Post Editori)

What does work mean today? Is it still a shared value—or something people increasingly want to avoid? Work is being reshaped on many fronts: from the quality of professional experience to the crisis of merit, from the tension between autonomy and control to the spread of remote jobs. At the center stands artificial intelligence—not as a miracle solution or looming threat, but as a testing ground for putting people, their judgment and their intentionality back at the core. At Trieste Next, this session will open a debate on the dilemmas of leadership, the new forms of organization, and the challenges of a market that struggles to recognize human contribution. Managers, entrepreneurs, professionals and students alike will find tools to critically navigate the ongoing revolution of work.