UNFILTERED. THE INVISIBLE IMPACT OF SMOKING

Emma Pelizzari, divulgatrice scientifica Fondazione AIRC per la ricerca sul cancro

What language does the tobacco industry use in order not to lose consumers and to attract new ones? In addition to the proclaimed health damage, is there environmental damage caused by smoking? In this interactive lecture, we will explore the issue of smoking in new languages and looks. We will talk about the consumption of resources, pollution and waste. We will discover that smoking, from traditional tobacco to e-cigarettes and disposable cigarettes, is bad for our health and the environment and that marketing is still a strong weapon of persuasion used by tobacco companies